29 April 2024

Action opens its 3rd store in Paris

Action, the non-food discount retailer, opens its 3rd Parisian store, today to meet growing demand. This latest opening brings the total number of Action stores in France to 807.

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24 March 2024

Action voted Favourite French Retailer for 2024

For the second year in a row, Action, the fast-growing non-food discounter, is elected Favourite French Retailer by the consulting agency EY-Parthenon as part of their annual " Favourite French Retailer" study, which is unveiled today.

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29 November 2019

Action opens its 500th store in France

Today, Mr Cédric Roussel, Member of the third constituency of Alpes-Maritimes, Mr Franck Martin, Municipal Councillor Delegate for Trade and Markets of Nice and Mr Wouter De Backer, General Manager of Action in France, inaugurated the 500th Action store in France in Nice at the Nice Valley shopping centre.

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13 October 2016

Over 750 Action stores in Europe

Today Action will open its 100th store in Germany, in Lampertheim, while next week’s opening of a new store in Grenoble will bring the total number of French stores to 200. Action remains focused on international expansion and plans to open more stores before the end of the year. 

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14 April 2016

Action achieves sales growth of 32% and accelerates international expansion

Sander van der Laan, CEO Action, commenting on the 2015 results “Since the day I joined, I was struck by the energy, pride and enthusiasm of my colleagues, whose drive to grow the business and improve the customer experience has made Action the company it is today.

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