01 June 2023 Posted in Action News

Opening Action’s 5th distribution centre in France and 12th in total

Today, Michel Illac, Mayor of Ensues la Redonne, Hajir Hajji, CEO of Action and Richard Delgenes, Supply Chain Manager Action Logistic, opened the company’s fifth distribution centre (DC) in France. With this DC located in Ensues la Redonne, Action is taking a new step forward and strengthens its supply in France to achieve its ambitions.

After opening the first store in France in 2012, Action is now an established name in the French retail landscape with more than 740 stores. The continued growth has led to the current size of the company and its logistic network in France. Untill now Action was structured around the Moissy-Cramayel (Paris region), Labastide-Saint-Pierre (Toulouse region), Verrière, Anjou (Pays de la Loire region) and Belleville (Lyon region) platforms.

For Hajir Hajji, CEO of Action, “France is an important growth market for Action. With this new distribution centre, we are able to continuously meet the needs of our French customers and support our ambitions in France. Ensues la Redonne is a strategic location for Action to supply existing and new stores in South-East France and the area of Marseille. In addition, we contribute to the local development and economy by creating more than 280 jobs for the region. We appreciate the work of our partners to make all this happen. Their efforts and dedication make it possible to effectively expand our DC capabilities in France,” Hajir Hajji explained.

A sustainable approach to environment and communities

In close cooperation, Action and BARJANE, developed a state-of-the-art distribution centre of 55,000 square meters located in Le Parc des Aiguille. Located 40 km away from Aix en Provence. The new logistics building in Ensues uses equipment and processes that have been proven successful in other Action DCs. The building meets high sustainability standards and achieved BREEAM ‘Excellent’ status. It is fully equipped with LED lighting, and during heavy rain fall water catching ponds around the building prevent flooding of surrounding areas. The roof is equipped with a solar power grid.

The new distribution centre fits the Action Sustainability Programme which sets the basis for a sustainable approach towards people and environment. It affects all business levels of Action and defines four key areas: people, planet, product and partnerships. Throughout the supply chain, the company invests in solutions to save energy and has committed to reduce the emissions from their own operations by 60% by 2030 (versus the 2021 baseline).

Read the full press release here