Action, the non-food discount retailer, opens its 3rd Parisian store, today to meet growing demand. This latest opening brings the total number of Action stores in France to 807.
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Action voted Favourite French Retailer for 2024
For the second year in a row, Action, the fast-growing non-food discounter, is elected Favourite French Retailer by the consulting agency EY-Parthenon as part of their annual " Favourite French Retailer" study, which is unveiled today.
Action results 2023: continued growth and development
In 2023, Action's net sales increased by 27.8% to €11.3 billion, largely as a result of like-for-like sales growth of 16.7%. Action added 303 new stores and operated a total of 2,566 stores in 11 countries. Operating EBITDA increased by 34% to €1,615 million. Action created 8,988 jobs and employed 69,040 people of 155 different nationalities.
Action opens its first store in Portugal
Action, the fast-growing non-food discounter, opens its first store in Portugal on Thursday, February 29th. The company’s first Portugal store opens in Vila Nova de Gaia, in the Porto district, and more stores will open in other regions before the end of 2024. Portugal is the 12th country where Action operates.
Action Growth Continues: 27.8% Sales Growth to €11.3 Billion
Action, the non-food discounter, realised net sales of €11.3 billion in 2023, up 27.8% from 2022. The like-for-like sales growth of 16.7%, mainly due to more customers shopping in existing Action stores, demonstrates the strength of the Action formula. Action added 303 new stores in 2023. The company now welcomes an average of 15.3 million customers a week.
All Action Cotton is Responsibly Sourced
Action has achieved a milestone by only using responsibly sourced cotton. This reflects our commitment to environmentally responsible and socially conscious practices. 99% of our cotton is sourced as Better Cotton, and 1% is sourced as organic cotton.
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