award

Pour la quatrième année consécutive, Action, le discounter non-alimentaire, est élu Enseigne Préférée des Français par le cabinet de conseil EY-Parthenon dans le cadre de son étude annuelle « Enseigne Préférée des Français ».

For the fourth year in a row, Action, the non-food discounter, is elected Favourite French Retailer by the consulting agency EY-Parthenon as part of their annual " Favourite French Retailer" study.

We are proud to announce that our A-Force High Power Alkaline AAA batteries have been recognised by Testaankoop in Belgium as ‘Best Buy’.

Two of our Action favourites have been voted Best Product of the Year in the Netherlands 2025/2026: Teddy Care baby wipes regular and Spargo lemon household wipes. Both products highlight what Action stands for: good quality at the lowest price.

Zwaagdijk-Oost, 6 November 2025 – Action has been voted Best Retail Chain and Retailer of the Year 2025 by Dutch consumers. With its promise of small prices and big smiles, Action has once again won the hearts of the public.

We are happy to share that Action has been awarded by the F.A.Z. Institute as “Germany’s Most Desirable Employer 2025” in the non-food discounter category.

Zenova: award-winning sun protection